_{At ezCater, we’re dedicated to helping restaurants grow a successful catering business. That’s why we’re excited to share this video series featuring insights and lessons from industry experts behind thriving catering programs.}

Expanding your catering business takes time and resources. And it’s important to invest in the right people and technology to avoid speed bumps on the path to success. Make smart investments, and you’ll be able to give your guests the fantastic experience that keeps them coming back for more.

In this video, Eric Wyatt, Chief Operating Officer at Boston Market, suggests investments that will give your catering business the most mileage. Tune in to learn the importance of investing in technology, hiring the right delivery team, designing a website, and bundling your services.

Video Takeaways:

• The right investments in your team, technology platforms, equipment, and space can ease the friction with your restaurant operations. 
• Design a website where customers can easily place orders with thoughtful catering bundles that scale up for large parties.
• Partner with the best delivery vendors and well-designed packaging to give guests a meaningful brand experience.

Eric Wyatt is Chief Operating Officer of Boston Market, a fast-casual chain with 425 locations. He has over two decades of experience in the restaurant industry and has held operational leadership roles with Starbucks, Taco Bell, and Panera Bread.